Analysis of the popular trends of fruit cocktails: Summer refreshing drinks on the Internet
With the arrival of summer, fruit cocktails have become the focus of hot discussions across the Internet in the past 10 days with their refreshing taste and high appearance. This article will structure the latest data for you from three dimensions: hot topics, formula trends, and consumer preferences.
1. Top fruit cocktail topics on the entire network (next 10 days)
| Ranking | Topic keywords | Popularity index | Main Platforms |
|---|---|---|---|
| 1 | Watermelon Mojito DIY | 1,258,900 | Xiaohongshu/Tiktok |
| 2 | Zero alcohol fruit mix | 982,400 | Weibo/B site |
| 3 | Gradient layered cocktail | 876,300 | TikTok/Quick Shou |
| 4 | Convenience store bartending recipe | 754,100 | Xiaohongshu/Zhihu |
2. Top 5 recipes for hot fruit cocktails in 2023
| Recipe name | Core fruit | Base wine selection | Difficulty in production |
|---|---|---|---|
| Lychee Rose Gold Soup | Lychee + Rose | Golden wine | ★★★ |
| Mango coconut grove fragrance | Mango + Coconut | rum | ★★ |
| Blueberry Mint Crushed Ice | Blueberry + Mint | Vodka | ★ |
| Peach Oolong Highball | Peach | whisky | ★★★ |
3. Big data analysis of consumer preferences
According to the consumption data of beverage categories across the entire network, it shows:
1.Economy in appearanceDominant, with layered gradient effect, the collection volume of single items is 217% higher than that of ordinary models
2.Health trendObviously, the video completion rate of low-sugar version formula is 38.6% higher than that of conventional formula
3.Short video teachingThe most popular, 15-30 seconds of fast teaching video sharing accounts for 72% of the total
4. List of essential tools for making fruit cocktails
| Tool Type | necessity | Upgrade equipment |
|---|---|---|
| Modulation Tool | Wine shaker/wine measuring device | Electric stirrer |
| Decoration tools | Fruit knife/cutting board | Engraving mold set |
| Container class | glass | Professional Cool Cup |
5. Guide to selecting fruits
1.Principle of seasonal priority: From June to August, it is recommended to use seasonal fruits such as bayberry, lychee, and peach.
2.Sweet and sour balance formula: Sweet fruits (such as mangoes) need to be adjusted with lemon juice. Sour fruits (such as passion fruit) are recommended to be matched with honey
3.Color matching tips: The contrasting combination of purple (blueberry + black currant) and yellow (pineapple + mango) is the most popular recently
Through the above structured data analysis, it can be seen that the core trend of 2023 summer fruit cocktails is focused on"Healthy and good looks online"and
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